Piet Zwart

February 17, 2011

Piet Zwart was a pioneer of modern typography.  His influences are listed as constructivism and De Stijl.  His works are simple, yet functional including the use of primary colors and repeated shapes or words.  Zwart preferred to call himself a form engineer rather than a designer.  In total Zwart did many things such as being an interior designer, industrial designer, commercial typographer, photographer, critic and lecturer.  He seems to be most known for his work for the Dutch Cable Factory and Postal Telegraph and Telephone.  Find more at http://www.iconofgraphics.com/Piet-Zwart

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